Starting this fall the University is offering prospective students the option to submit a video testimonial in place of the traditional alumni interview as part of their application. The video ...

Mad Men-style advertising, based on interrupting the audience's entertainment or news-gathering experience, is still with us—but most marketers these days recognize that it's unsteady on its feet ...

Do you live for making your customers happy? If so, I bet they have some good things to say about their experiences with your products or services. An effective testimonial video can be the final push ...

Customer testimonials are a valuable way to build trust in your brand. To a potential customer, a testimonial is similar to a personal recommendation for a product or service. Videos are also an ...