Peep the crossover: How AND1 went from the street to the feet of high school basketball players

Brick by brick. That’s exactly how after 33 years in the business of basketball, footwear, and apparel, AND1 has remained ...
Black Enterprise

Wilberforce University Becomes First HBCU To Be Sponsored By AND1

AND1 and Wilberforce University have collaborated to form a partnership that will see the educational institution receive $100,000 in sporting gear. “I’ve never had a basketball shoot like that before ...
Forbes

Grayson ‘The Professor’ Boucher Rejoins AND1 To Help Revive Once Popular Brand

Forbes contributors publish independent expert analyses and insights. Tim Casey is a reporter who covers basketball and sports business. During the early- to mid-2000s, Grayson Boucher became an ...
WDTN

‘Part of something’: AND1 partnership gives Wilberforce players feeling of being valued

DAYTON, Ohio (WDTN) — Jerseys. Gear. Personalized shoes. They’re all just small pieces of the $100,000 partnership between legendary streetwear brand AND1 and Wilberforce University, the first HBCU ...
Women's Wear Daily

Basketball Brand And1 Announces Expansion to China

Basketball shoe and apparel brand And1 announced that it will be expanding to China as part of a deal struck between its parent company Sequential Brands Group and Guirenniao Co., Ltd., a leading ...
Be-Basketball on MSN

Bobby Portis signs with AND1, leaving Nike for his underdog brand

Bobby Portis surprised the basketball world by ditching his iconic Nike Kobes to sign with AND1. The Milwaukee Bucks forward ...